Profiting From NMI Trend Insights

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Since 1990 NMI trends are fueled by NMI’s proprietary databases, with over a half million consumer interviews conducted in more than 30+ countries. However, it is our team of brand strategists, deft in their ability to make sense of it all, who transform the information into opportunity, helping our clients seize the moment and ignite insight into action.

Call us today to learn how your company can apply these trends to generate innovation and growth!

 

15
Jan 18

Consumer Health Management- Use of Supplements for Assurance

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The majority of consumers feel using supplements on a daily basis is part of their health "assurance" policy

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15
Jan 18

The Supplement Market Landscape… Reasons for Decreased Usage

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While the majority of supplement users’ use has remained stable over the past few years, a portion (13%) have decreased their usage, mainly through purchasing fewer types and lowered daily compliance

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15
Jan 18

Personalization… Consumer Likelihood to purchase Nutrition products

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Consumer likelihood is high for a variety of nutritional products which combine all the nutrients specifically designed to meet consumers’ needs

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15
Jan 18

Consumer Dietary Trends... Use of Store Brand Organics

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Store brands are bringing organic products into the mainstream promoting the expansion of cleaner food across a broader audience, including price conscious consumers

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11
Jan 18

Consumer Interest in Corporate Packaging Reduction

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Consumers are indeed interested in what companies are doing about product packaging including what they are doing to use less packaging and recycled packaging; make sure consumers know if your brand is ‘waste-conscious’

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