NMI Releases New 2019 Whole Living Project

For Immediate Release


NMI (Natural Marketing Institute) a leading research and global intelligence provider to brands and corporations, is pleased to announce the 2019 Whole Living Project.

Conducted since 2005, this is a comprehensive consumer study of attitudes, behaviors and motivations related to the dynamic, multi-faceted dimensions of lifetime wellness.

The Project Mission

NMI’s Whole Living Project is based on the ongoing process of becoming aware of and making choices toward a healthy and fulfilling life. Wellness is more than being free from illness. It is a dynamic process of change and growth – an interconnected state of complete physical, mental, and social well-being – not merely the absence of health issues or medical conditions. The construct for the Project is based on 6 Dimensions of Wellness – a lifelong journey of consumers as they search for satisfaction, happiness and balance.

NMI’s 6 Dimensions of Lifetime Wellness