Natural Marketing Institute releases New 2020 STATE OF SUSTAINABILITY IN AMERICA…18th Annual Consumer Insights & Trends Report

24 Mar 2020

For Immediate Release

HARLEYSVILLE, PA. March 2020

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Natural Marketing Institute a leading research and global intelligence provider to brands and corporations, is pleased to release the

New 2020 STATE OF SUSTAINABILITY IN AMERICA…

18th Annual Consumer Insights & Trends Report

The 2020 CPG roadmap to Consumer Sustainability Opportunities has arrived!

This research provides a comprehensive overview of the marketplace and uncovers insights into how today’s consumer integrates eco-friendliness into their daily life and reveals their motivations and the challenges they encounter in their pursuit to become increasingly aligned with a more sustainable lifestyle.

Table of Contents:

  • U.S. Sustainability Consumer Trends Database Overview
  • Definitions Of Groups
  • Introduction
  • Overview: Trends In Sustainability
  • NMI’s Sustainability Segmentation
  • Consumer Engagement
  • New ways to reach and impact the new breed of ethical consumers
  • Actual quotes from consumers and what they feel the country should do to be more sustainable
  • And much more

Report Methodology:

  • 3,000 U.S. adults in 4th Qtr. 2019, nationally projectable to the U.S. adult population and accurate at the 95% confidence level to +/- 1.2%

NMI Databases:

  • U.S. Trending since 2002 and Globally since 2005
  • Conducted in 23 countries; 150,000+ global consumers interviewed.

To purchase this report, click here